Augment LeadsWhat counts as a truck accident lead
A truck accident lead is a motor vehicle accident lead where the claimant says a truck was involved. That can mean a tractor-trailer, a box truck, a delivery truck or another commercial vehicle. The claimant describes it in their own words on the form. Your intake team confirms the details on the first call.
Truck crashes are a smaller share of road accidents than car crashes, and they tend to be more involved. There's often a company behind the driver, an insurer behind the company, and sometimes more than one business that may share responsibility. That's why many PI firms want truck inquiries flagged clearly, so the right people on the team call them first.
How truck accident leads work at Augment Leads
Truck crashes come through our motor vehicle accident campaigns. Accident type is a field on every lead, so you can see a truck lead the moment it arrives. Here's how it runs:
- Book a strategy call. Tell us the states you're licensed in, the accident types you take and how your intake team is set up.
- Agree your filters and place a first paid order. We set the screening with you, including which accident types you want.
- We run the campaigns. The claimant sees our ad, fills in the campaign form themselves and gives consent to be contacted.
- The lead arrives in real time. It goes to your CRM by webhook, LeadDocket, Litify, GoHighLevel, email, an SMS alert, a lead distribution platform or a Google Sheet. We can route truck leads to a specific office or team.
You can order truck accident leads on their own, or combine them with other accident types. Leads that don't match the accident types and filters you set aren't sent. The full process is on how Augment Leads works.
Lead fields delivered
Every truck accident lead comes with the same fields as our MVA leads:
- Accident type
- Date of the accident
- Location (state and ZIP)
- Injury status
- Medical treatment
- Whether they already have an attorney
- Phone number, SMS-verified on every lead
- TrustedForm certificate
The field set can be tailored to your intake criteria. If your trucking team always asks a certain question first, tell us on the strategy call and we'll agree whether to add it to the form.
What your intake team should confirm on the first call
The lead gives you the basics. The first call is where your team fills in the picture. Many firms that handle truck cases have their intake team confirm a short list like this, then pass the call to an attorney:
- What kind of truck was involved, and whether it had a company name or number on the side
- Whether police came to the scene, and whether the claimant has a report number
- Whether the claimant has photos of the vehicles, the scene or their injuries
- Where they've been treated so far, and whether they're still being treated
- Whether anyone from an insurance company has contacted them, and what they said
- Whether they've signed anything or spoken with another lawyer
Your attorneys decide what matters for each case. This is a starting point for intake, not legal advice. For call openings and qualifying questions you can adapt, see our speed-to-lead intake scripts.
Why the first call matters on truck cases
Truck cases often involve a business with its own insurer and its own people working on the claim from day one. Someone who has just been hurt may be hearing from several directions at once. The firm that calls first, calmly and clearly, is the one the claimant remembers.
That's why every lead arrives in real time and why we ask about your intake hours on the strategy call. If your team can't call quickly at certain times, we plan around that.
Coverage
We generate leads nationwide. You pick the states where your firm is licensed, and your leads come only from those states. You can add or drop states as your firm changes.
Exclusivity, consent and replacements
Every lead is exclusive. One firm gets it. We don't resell it, reshare it or put it on a list other firms can buy. Exclusive applies to the lead itself. We don't sell exclusive territories. If you want to understand why that difference matters, read exclusive vs shared PI leads.
The claimant fills in the form themselves and gives documented express written consent to be contacted. Every lead comes with a TrustedForm certificate, a third-party record of the form session, and a phone number verified by SMS. Learn more in our guide to TrustedForm and lead verification.
Unqualified leads get replaced under our written replacement policy. Before your first paid order, we agree that policy with you, setting out what counts as unqualified and how to flag a lead.
About Augment Leads
Augment Leads was founded in 2022 and is trusted by over 50 law firms. We sell exclusive motor vehicle accident and workers' comp leads, pay per lead, with no agency retainer and no minimum term. We don't recommend attorneys, evaluate claims or give legal advice. Your firm runs intake and decides which cases to take.
Spanish-speaking MVA and workers' comp leads are also available.
Frequently asked questions
What are truck accident leads?
Truck accident leads are inquiries from people hurt in a crash involving a truck who want to talk to a personal injury attorney. At Augment Leads, the claimant fills in the form themselves, the lead is screened by accident type, and it goes to one firm only.
Can I get only truck accident leads?
Yes. You can order truck accident leads on their own, or combine them with other accident types. Every lead is screened by accident type, and leads that don't match your filters aren't sent. We'll talk honestly about what your states can support before you place a first paid order.
Are your truck accident leads exclusive?
Yes. Every lead goes to one firm only. We don't resell it, reshare it or add it to a list other firms can buy. Exclusive applies to the lead, not to a territory.
Can you add trucking questions to the form?
The field set can be tailored to your intake criteria. Tell us on the strategy call which questions your trucking team asks first, and we'll agree what goes on the form. Anything that needs a real conversation stays with your intake team.
How are truck accident leads delivered?
In real time, to your CRM by webhook, LeadDocket, Litify or GoHighLevel, or by email, SMS alert, a lead distribution platform or a Google Sheet. We can route truck leads to a specific office or team.
Get exclusive truck accident leads in your CRM
Tell us your states and the accident types you take. We'll scope your first paid order on the call.